
(”25¢ balls”; courtesy of adamantine)
As I explained in my previous article, Lessons to Teach Your Children (Part 1), passive income is a type of residual income where you make a strong initial effort to get the income started, but then do minimal work to keep it going. It’s income that is not linear to the amount of work that you do, so one hour of work can create an amount of passive income that falls within a wide range and can continue to provide income for many years. You are not constrained by the number of hours that you put in, but rather the results you get depend on the strategy you use and the quality of the work you create, as well as the number of people you are able to reach.
The following five options for creating passive income are probably not going to create large amounts of income for you, but they’re a way to get started for those who don’t have lots of cash to spare and who are just becoming familiar with the concept of passive income. As an example of starting out small and then gradually growing your passive income, Brian Lee from geniustypes.com–who started off making passive income by investing in bulk candy vending machines–explains the following:
“A quarter vending machine that offers three different types of candy can be bought for about $200 and the candy to fill it costs around $50. In a good location the machine can easily bring in around $25 per month. That means that you can pay off the entire asset in about six months or roll your profit into a second machine. After another six months, you can buy two more machines.
This may not seem like big money, but it is planting the seed for big money in the future. If you don’t have the money or credit for real estate, this is one way to turn a couple hundred dollars into a couple thousand.”
Become a Squidoo Lensmaster
Squidoo is a Web 2.0 site founded by Seth Godin which allows anyone to set up a single page—called a lens—on any topic, for free. Advertising revenue is shared with these content creators, and some of it is given to charity. Lenses can be about anything, such as ideas, people–Mother Theresa, Prince Charles, Brad Pitt, or even your grandmother–places, hobbies, sports, pets, products, philosophy, politics, and so on.
Squidoo lenses are made up of “modules”, and there are many different types of modules to choose from so that you can create interesting, informative, and attractive lenses. There are modules for making lists, adding Flickr photos, adding links, adding YouTube videos, creating text, and so on. As an example, you can visit one of my squidoo lenses: www.squidoo.com/100things (on August 21, 2008 this was one of the top 100 squidoo lenses). Also, here’s a lens that talks about one person’s experience making money with squidoo: “Are You a Stay at Home Mom (or Dad) Interested in Creating a Monthly Income?”.
Users who create lenses are called lensmasters, and squidoo gives 50% of its advertising revenue to lensmasters. In addition to getting a cut of the advertising profits from squidoo, you can monetize your lens by adding an Amazon module, an e-bay module, and so on. You can also add your own affiliate links to your squidoo lenses.
Some of the advantages of squidoo are:
- Squidoo lenses get indexed very quickly. It is not uncommon to make a lens and find it in Google search returns in 48 hours.
- Squidoo lenses often rank very high on Google. Most lenses will climb to the top of the results for their keywords pretty quickly. (On August 23, 2008 I did a google search for “100 things to do before you die” and my squidoo lens was the second result out of 2,420,000).
- In addition to being a revenue maker, squidoo is a great way to drive free traffic to your website or blog.
Making a lens is easy, it’s fun, you can make cash, and it’s free. Join squidoo right now, just click here.
Sell Use of Your Photographs
iStockPhoto.com allows you to contribute your photographs on their site and get paid royalties when others buy them. Just follow the instructions, upload your photos, and sit back and collect your checks.
Create a Store at Cafepress.com
CafePress.com is an online retailer that allows you to create and sell a variety of customizable products with zero upfront costs and zero inventory investment. Opening and operating a basic CafePress shop is free.
After creating a shop, the owner can proceed to select products and upload files, such as images to print on t-shirts, posters, mugs, bags, wall calendars, and so on. The shop is effectively managed by CafePress.com, and the shop owner only has to take care of customizing the products they want to sell.
Cafepress.com will do all of the following:
- Give you a free online shop to promote your products.
- Produce each item when ordered.
- Handle all payment transactions.
- Ship the products worldwide.
- Manage all returns/exchanges.
- Offer customer service.
- Send you a monthly check for your earnings on sales.
Write E-How Articles
Join E-How’s Writer Compensation Program, write How To articles about what you know, and make money. Every month you can make money for every article that you submit.
Create an E-Book
Right now one of the best businesses in the world is information publishing, and you can take advantage of this trend by publishing an e-book. E-books are the perfect information product to sell on the internet because there’s no inventory, near-zero overhead, high profit margins, no printing costs, no shipping costs– e-books are delivered as an electronic PDF file over the Internet–, and they’re quick and inexpensive to produce.
Charlie Byrne from Early To Rise explains that it’s not really about selling information—these days people are bombarded with information all day long–, it’s about selling advice, ideas, original concepts, analysis, expert guidance, how-to pieces to help people solve their problems, and opinions people can trust.
Naomi Dunford over at the blog “IttyBiz” just wrote a four part series on creating e-books. You can read the first part of the series, “How to Make $12,246 in a Day, Part One: Finding and Wooing the Market for your E-book”, by clicking here.
How do you create passive income? Please join the conversation by leaving a comment below.
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Kelly@SHE-POWER 08.22.08 at 3:13 am
This is a great article Marelisa and not some vague rehash of other people’s articles on passive income streams. I’ve stumbled it because I think anyone who is interested in starting down this path would really benefit from your information.
So far passive income streams is something I have fantasized about, but never actually done anything about. Mostly because I am pretty time poor right now and everything I’ve looked at seems to involve a big commitment.
Do squidoo lenses really pay? I kinda thought they were a fanciful idea that didn’t really reap rewards. Do your lenses drive traffic here?
I didn’t know about iStock though, and I have often dabbled with the idea of e-books, but I’m not sure what I would write since my strength is my writing style, rather than my content. I don’t think have anything useful to say, but maybe I should reconsider.
Actually, maybe I should reconsider all of this passive income stuff. You’ve inspired me to do a re-think.
Shamelle - TheEnhanceLife 08.22.08 at 3:44 am
Very comprehensive post.
I have been meaning to write a ebook for some time now. I just haven’t figured “What” I should write about.
Shamelle - TheEnhanceLifes last blog post..DVD Clutter: How To De-Junk A DVD Collection
Lance 08.22.08 at 5:55 am
I’m going to second what Kelly has said - you’ve got me thinking about passive income, and if I should give it more consideration.
Several of these ideas are new to me, so I find this an enlightening article on what passive income can include.
I’ve tended to think of passive income in the more traditional sense. For example, invest in the stock market - reap the rewards. Or buy real estate - make profits by rentals.
Have you done all of these? Do you find that they provide steady income? I’m curious now, what the possibilities are.
Lances last blog post..Sometimes You Just Have to Take That Leap
Alex Fayle | Someday Syndrome 08.22.08 at 6:05 am
Thanks for this list. I’m already producing an information product, but I’ll go check out Squidoo now.
Alex Fayle | Someday Syndromes last blog post..My Summer Someday List
BPO 08.22.08 at 9:25 am
Thank you for this great list of money making references.
I definitely can use the extra money and this seems like some simple ways.
Thanks Again,
Recruiting Services 08.22.08 at 9:30 am
I like the idea of E-How Articles. I’ve always been one that loves to write articles, so that is my favorite out of the five ways =)
Al at 7P 08.22.08 at 9:35 am
Hi Mare,
These are some great ideas. While I may not be able to add to this list, I can say one thing that is not passive income - blogging. I read a lot of articles on how people have made a lot of money off of blogging, but it is far from passive
Writer Dad 08.22.08 at 10:14 am
I’m trying to get the passive income thing to take off, by releasing one thing per week. Even if sales are low, I’ll keep producing, and the old releases aren’t going anywhere. I’ll see how it works out in a year.
Writer Dads last blog post..The Truth in Our Make-Believe
Mare 08.22.08 at 10:36 am
@Kelley: My stats for my “100 Things to Do Before You Die” lens show that yesterday, August 21, 2008, I had 216 visitors, out of which 14 clicked through to my blog. I’ve read of people who get 1,000 visitors to their blog a month from squidoo. It depends on how many lenses you make, how good they are, and the keywords you choose.
You don’t make a lot of money from the advertising revenue at squidoo, my experience so far has been about $5.00 a month per lens, but you can make as many lenses as you want, for free, and if you pick the right niche you can make money from the other monetizing strategies (amazon, e-bay, zazzle, etc.), and it’s passive. Also, when you refer other people to squidoo when they make $15.00 you get $5.00. So for example, if you’re researching an article on Paris, why not collect the results of your research on squidoo, publish the lens, and then just do a little update once every 40 days.
These five strategies that I propose here bring in small bits of money that can add up until you have enough to invest in the assets that bring in large returns. If you have the money and the know-how to jump into the high-yield assets, then don’t even bother with something as small as these, but if you don’t then it’s better to get experience with passive income and bring in a little cash than not doing anything at all.
Shilpan | successsoul.com 08.22.08 at 10:40 am
Hi Mare - I love this post as I’m a big proponent of residual income. Your dad is in hotel business. So you know that hotels are also somewhat residual income source. If you have a good staff and a nice location, you don’t have to work for your hotel business, your business works for you.
Cheers!
Shilpan
Shilpan | successsoul.coms last blog post..An Interview with Tim Brownson
Cath Lawson 08.22.08 at 12:36 pm
Hi Mare - My kids are always looking for ways to make extra money, so I’ll let them know about these. They’d be more keen on the idea of passive income - as they’d likely lose interest too quickly with other things.
The stockmarket is a good way of making passive income but if you want to invest in individual shares, you’ve still got to do a lot of learning beforehand.
By the way, I’m impressed by the number of people you get to your Squidoo lens. I’ve messed about with them a little and I didn’t realise that much traffic was possible.
Sal 08.22.08 at 1:52 pm
These are all great ideas. I have it all saved and will go through them one by one. You know, with all of the ideas going around for e-books, I am kinda thinking about writing one too
Sals last blog post..Look Before You Leap - Or Not
Mare 08.22.08 at 1:54 pm
@Shamelle: What do you know how to do that you think others mights find helpful?
“How to Cook Meals in Under 20 Minutes”
“How a Bachelor Can Keep a Neat Home”
“How to Grow Beautiful Orchids”
“How to Bring Creativity to Every-Day Chores”
“How to Teach Your Children Self-Confidence”
There’s are people out there who need to know things that you already know how to do
@Lance: I think most people do tend to think that passive income are just these big items like rental properties or investing in a mutual fund. But you can really start out very small and things can add up over time. I have squidoo lenses but this weekend I’m going to give the e-how articles a try. I’ll write a post later on detailing how it goes
@Alex: Squidoo is a great way to drive traffic to your site because the lenses you create rank really high for your keywords and will likely be found a lot faster by people typing in your keywords than your blog.
@BPO: Good luck!
@Recruiting Services: These articles look easy to write, I’m going to write a few over the weekend and see how it goes.
Mare 08.22.08 at 2:00 pm
@Al: I read an article by Steve Pavlina where he explains that he considers his archives to be passive income because he’s still making money from articles he wrote years ago and which he has not given a second thought to. So I think blogging has certainly elements of “passive income” to it, but you certainly have to work hard at it!
@Writer Dad: I think that’s the right approach: slow and steady.
@Shilpan: I don’t know if I told you that my father added a spa to the hotel, and now he’s thinking of adding a restaurant (right now people who stay in the hotel go to my aunt’s restaurant next door, she’s one of the best chefs in Panama). It’s going really well!
@Cath: If you choose the right keywords squidoo lenses get loads of traffic. Apparently a lot of people seach for “100 things to do” on Google
Let me know how your kids do with these.
@Sal: Go for it! I think everyone should share their knowledge with the rest of the world
Bamboo Forest 08.22.08 at 2:18 pm
A reminder about the potential of passive income is a great subject matter.
I like all the ideas you’ve outlined.
I would only wonder - if one has to pay rent in order to put down the candy machines.
Mare 08.22.08 at 2:32 pm
@Bamboo: The link to the article at geniustypes.com is included in the post above, but Brian explains that he talks to the owners of the locales where he wants to put his vending machines and tells them how it’s a service for their customers and employees (to have easy access to candy). Because the income is so low ($25.00 a month) it’s not worth the hassle to the owner of the store to put in his own candy vending machine, but it is profitable for Brian because he has a lot of them and he has learned how to do it (the right candy to use, when to restock, and so on). He’ll offer a 10% commission to the store owner which they can then give to charity.
Vered 08.22.08 at 5:22 pm
Well, we worked “regular jobs” that were high-paying, and saved. And now we can sit back and watch it grow - some in the stock market (OK not growing so much right now) and some in “safer” vehicles.
Right now, we still have our jobs and don’t need to use the interest, so it’s added back to the principal and the magic of compound interest happens. Once we retire, or prior to that if we need to, we could withdraw the interest and leave the principal intact.
Vereds last blog post..Obsessed With SEO?
Rita 08.22.08 at 5:36 pm
Mare,
This is a very cool and informative post. Clearly, you’ve done your research - and had some successes.
I am SO TIRED of people blogging about things because they “sound cool.” I’d must rather deal with reality - “I tried it and it worked!”
Thanks for sharing this post!
Rita
Ellen Wilson 08.22.08 at 6:06 pm
Hi Marelisa,
Good article!
I had to laugh when I read about the gumball machine. I should put one in front of my house!
I’ve thought of istockphoto.com, but it looks like that they don’t pay very much.
I’ve never heard of Cafepress. That sounds pretty interesting. Squidoo also sounds good. I’ll have to check those to out. Fifty percent revenue from Squidoo would be great!
Ellen Wilsons last blog post..The Forward Momentum of Bloggery (continued)
Andy 08.22.08 at 6:18 pm
I checked squidoo out a week or 2 ago for some web design templates. I was sent through a wild goose chase of false advertisements. He was promoting website templates, and I went to his list of sites and they were all bogus :(.
Ebooks are great; how does one protect from someone buying one, and giving it to everyone for free over the net?
Sara at On Simplicity 08.22.08 at 7:12 pm
I love the idea of ebooks, but to honest, I’m too much of a perfectionist. If I ever put anything out there, I’d want it to be super useful, and so the lead-up would be far from passive.
Your point is well-taken, though!
Sara at On Simplicitys last blog post..Three Things You Wish You’d Known at 20
Chris 08.22.08 at 7:43 pm
I’ve heard about squido but never really got around to check it out…I’m going to now. God knows I can use the extra cash. Does squido give you a nice return on your time investment?
Chriss last blog post..It Is In The Eyes of The Beholder
Mare 08.22.08 at 8:07 pm
@Vered: Looks like you have things all figured out, that’s excellent!
@Rita: I hope it sheds some light for people who want passive income but aren’t ready to make big investments yet.
@Ellen: That’s a good idea, but a gumball machine next to your mailbox so that I your neighbors can have gum as they walk by
@Andy: Squidoo is like any other place on the internet: there are some high quality lenses and there are also spam lenses. I’m sorry you had a bad experience with squidoo, but I hope it doesn’t sour you on checking out the more interesting and informative lenses.
@Sara: Passive is more about the fact that once you’ve done the bulk of the work the income rolls in on it’s own, as opposed to earned income where you have to show up or you don’t get paid. But you’re right that an e-book is the least simple of the 5 options
@Chris: It depends on the niche you choose and the quality of the lens. The main attributes of squidoo are that it’s free (no hosting costs, domain and so on), you’ll rank high up for your keywords because google loves squidoo, and the modules are set up so that you can build something attractive quickly and easily.
Mare 08.22.08 at 8:17 pm
Well, I just tried to join the e-how writer’s compensation program and it’s for US Residents only. Too bad, I was looking forward to experimenting with this and reporting back to you guys. Oh well.
Andy 08.23.08 at 2:23 am
Wow! great info..ermmm i love iStockphoto things.
How about shutterstock.com sell photo too..
Barbara Swafford 08.23.08 at 3:54 am
Hi Marelisa,
What a wonderful, well researched list. I, too, have heard of Squidoo, have been on their site, but never did figure out how it worked. I’ll have to go back and take a second glance. It does sound promising.
I’ll be back later to reread all of your ideas. Unfortunately all of these take time, and that’s something I’m short on these days.
Barbara Swaffords last blog post..Four Day Open Mic - 8/21 to 8/24/08
Ron Meledandri - Sentra Business Solutions 08.23.08 at 11:31 am
Thank you for the useful information. I really appreciate it when people like you share ways of making money and being becoming successful. Keep up the good work.
Ron Meledandri - Sentra Business Solutionss last blog post..Business Networking
Kiqlo 08.23.08 at 12:14 pm
An other alternative is to create a shop on Kiqlo. With Kiqlo you can upload any type of file and sell whatever you uploading it. It is 0% commission. Basically it is entirely free!
Joan Adams 08.23.08 at 12:24 pm
Oh this is a great list! I love Squidoo, and yes, am making a little money on it, and having great fun with it, too! I do have my e-book out there - Banish the Blahs and Be Happy! and a free goalsetting workbook at joyfulacquisitions.com
My cafepress store, doganddolphin, is still in the beginning stages. I am anxious to get that moving too!
Your list covers just about all of my efforts, so I feel I am headed in the right direction! Thank you! I enjoyed reading and re-thinking my game plan!
Joan Adamss last blog post..Categorized my Lensography
Mare 08.23.08 at 12:52 pm
@Andy; Hi Andy, I had never heard of shutterstock.com, thank you for adding it to the list.
@Barbara: I think squidoo is so much fun, they have the best modules, so basically they give you the building blocks and you put them together, kind of like Fisher Price Legos.
@Ron: Thank you for stopping by and for your kind comments
@Kiqlo: Always glad to have new options I’ve never heard of added to the list, thank you.
@Joan: I’ve seen you at squidoo! I’m building a cafepress store almost as we speak, so I guess we do a lot of the same things
Thank you for stopping by!
alifahru 08.23.08 at 9:55 pm
I’m looking for passive income everyday. You have explained that clearly. thank you…
alifahrus last blog post..Get Easy 1000 google adsense impressions
Mare 08.24.08 at 2:14 am
@alifahru: You’re very welcome, glad to help
Dr. Cason 08.24.08 at 5:04 am
Seriously I’m going to have to bookmark this post and come back. It’s that good!
I dugg it!
Dr. Casons last blog post..Proof that Photos Don’t Have to be Perfect to be Beautiful
Evelyn Lim 08.24.08 at 6:59 am
Some excellent ideas here that I don’t already know. Thanks for compiling it!
Evelyn Lims last blog post..Guest Post: 7 Tips On How To Handle Rejection In Life
Mare 08.24.08 at 10:24 am
Hi Dr. Carson, thanks!
Hi Evelyn, I hope the post makes people look at passive income differently, like it’s something that is within everyone’s reach.
Urban Panther 08.24.08 at 8:18 pm
Wow! Excellent post. Thanks so much. I am heading over the site for selling my photographs right now!!! I will check out the other options as well. I LOVE posts like this. It saves me hours of weeding through the options. Thanks Marelisa!!!
Urban Panthers last blog post..The Samson Factor
Andre Kibbe 08.25.08 at 12:45 am
Hi Marelisa,
Great post, but you forgot the best form of passive income of all: inheritance.
I usually refer to what most people call “passive income” as “asset-leveraged income.”
Instead of working for direct remuneration — like flipping hamburgers for a wage — someone spends time his or her time building an asset, which can be a blog, a piece of software, an invention, or what-have-you. Or money is invested in an asset, like the gumball machine in your example, or a house, a public parking lot, bonds, etc.
Some forms of asset-leveraged income are quite labor intensive, which is why I steer clear of the “passive” description. But others can be built over longer periods with small, consistent efforts.
Andre Kibbes last blog post..Seven Problems with a Someday/Maybe List — and Ways to Correct Them
Natural 08.25.08 at 10:53 am
Marelisa, this post is for keeps. I’ll share this with some friend who are always asking me about creating income. I didn’t know that about Squidoo..might have to give them another look. Thanks for this post…huge fan of passive income. I set up a website for myself (now blog) that I use just for passive income. Not much but affiliate links with a short write up about the company. Make money while I sleep.
Naturals last blog post..Doggone, Grandma
Bamboo Forest 08.25.08 at 1:37 pm
“Instead of simply reacting to your environment and to events in your life, continously ask yourself: “What response would best-serve my goal to remain calm and relaxed?”
This question could also be asked, “What response would best-serve my goal to live an effective life?”
Because, whenever we lose it on any level - we compromise our ability to engage life well. Being calm is always the best choice.
Also, I love Dr. Weil and am familiar of that breathing exercise he recommends.
Bamboo Forests last blog post..Why Having to Say Hello Twice can Be So Awkward
Robin 08.28.08 at 1:33 am
Hi Marelisa
thanks for this article - I looked at squidoo before- but I think I’ll give it a go, this time.
I was wondering if you know whether people make much money from iStockPhoto and Shutterstock? I recommended them to a photographer friend - but I would really love to know if anyone actually makes much money from it. I googled this but no-one is really saying!
Mare 08.28.08 at 10:08 am
@Robin: I guess it depends on the number and the quality of the photographs you submit, as well as he keywords that you chose to describe your photographs.
Patricia 09.03.08 at 7:38 pm
Marelisa,
I really liked reading all this thought provoking information and learning about new sites to explore. Learning new things is always great fun. I do know about residual income as I enroll people in a vitamin producing organization. I get a small amount of their first order and then a smaller amount every month they order. It truly helps - every little bit.
Nice to know about what is out there and possible. Thank you
Patricias last blog post..Trust Your Spaghetti Sauce
Mare 09.03.08 at 8:50 pm
@Patricia: Every little bit helps. I’m glad you found it helpful Patricia